What Insight Selling is, why it matters, and how to empower your sales team to use it.
Sales + Revenue
How to set powerful strategies, empower your sales team, and captivate customers.
Generative AI for Content Creation
Generative AI has great promise to empower content creators. But realizing that promise requires great care to address generative AI’s challenges.
Let me offer five types of content — what I call elements of insight — that I believe can be not only relevant but compelling and actionable. Among them: Frameworks
Where are you today and where do you want to go in the future? Where, most importantly, do you want to take your audience? Given the issues you identify, what